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CohortForge — Coaching Practice & Course Business Command Center
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- One-time purchase, no subscription
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Enrol it. Deliver it. Get them to renew.
CohortForge is a complete, private, 100% offline revenue, delivery and retention command center for a coaching practice or course business — 15 integrated modules and 39 tools in one app you own. No accounts, no subscriptions, no per-seat monthly fees. Open one file in any browser and it works, on Mac, Windows, Chromebook, iPad or Android. Client names, revenue and payment plans never leave your computer.
A coaching business has two constraints, and most tools track neither.
- Hours. Everything you sell one-to-one is delivered by you, once, and no amount of demand moves that ceiling. CohortForge measures the real delivery load behind every offer — sessions plus prep, notes, admin and the between-session messaging nobody prices — and shows you exactly what your calendar caps you at.
- Completion. The people who finish what they bought are the only ones who renew, refer, testify and stay. In a self-paced offer that is usually under fifteen per cent of buyers, and about a third never open a single lesson. Completion is not a vanity metric — it sits upstream of refunds, referrals and every renewal conversation you will have.
And between them, the leaks nobody owns:
- Instalment plans that quietly stopped paying — every plan, how far through it is, what is left, and a suggested next move for each. A failed card recovers at a very high rate in week one and almost never after sixty days.
- Discovery calls booked and never held — priced, so you can see what the show-up rate is actually costing you a year.
- Launches that decay in the same place every time — every launch on the same five rates, side by side, so you can tell an audience problem from an offer problem instead of guessing.
- "Revenue" treated as one number when booked, refunded, recurring and collected are four different things with four different implications.
Everything else it takes to run the business:
- Offers & programs — 1:1 packages, cohorts, self-paced courses, memberships, workshops and VIP days, each with what an hour of it is actually worth
- Client roster with lifetime value, plan status and whether you have a recorded outcome for them
- Cohorts & enrolments seat by seat, with payment status, progress and fill rate across runs
- Sessions & attendance — delivered calls, no-shows, reschedules and which clients break most often
- Recurring revenue & churn — MRR, churn rate, member lifetime, payback period, the retention curve and the three levers priced against your own numbers
- Enrolment pipeline with a board of live conversations and the value of a lead, a booked call and a proposal
- Curriculum & content — what is built, what is promised and what is published and quietly out of date
- Progress & completion with a rescue list sorted into never-started and started-and-stalled, because those need completely different emails
- Outcomes & testimonials with permission recorded, so the results library is usable without a second conversation
- Capacity & load, offer profitability and costs & break-even with margin of safety
- 8 business calculators — real hourly rate, cohort break-even, capacity ceiling, payment plan risk, churn and member lifetime value, launch funnel model, price change, and refunds versus completion
- 12 copy-ready emails and scripts — failed payment, overdue instalment, discovery confirmation, discovery no-show, proposal follow-up, welcome and first-week onboarding, the "you have not started" nudge, the stalled student, cohort week one, the renewal conversation, the testimonial and referral ask, and the refund reply
- Business reports — a nine-measure scorecard, the booked-to-banked waterfall and a single total for everything currently recoverable. Printable.
What’s included: the app (single HTML file) · a live, formula-driven Excel companion (offers & unit economics, revenue & mix, capacity & ceiling, payment plans, membership & churn, enrolment funnel, launch model, completion & refunds, business dashboard) · a Quick-Start guide · a How-To-Use guide · your license. A 60-second welcome wizard and guided tour get you productive instantly, and you can pre-load a fully-worked sample coaching business.
Your data stays yours. Everything is saved in your browser only — nothing is uploaded, no account is required and no network request is ever made. Export a JSON backup anytime, and export enrolments and clients to CSV. One-time purchase, lifetime updates.
CohortForge performs arithmetic on the figures you enter. It is a management tool, not a course platform, a CRM, a payment processor or an accounting system, and it connects to none of them. It is not legal, tax, accounting or consumer-protection advice. Refund terms, guarantee wording, instalment agreements, cooling-off periods and debt-collection practice are governed by your jurisdiction and your own terms of business. The included emails are drafting starting points, not compliant forms.
Personal covers individual, non-commercial use. Commercial covers client and commercial work. Extended adds resale and SaaS rights. Pick your tier above.
CohortForge — Coaching Practice & Course Business Command Center
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